ideal house cologne 2005: The vision of Patricia Urquiola
 

In the realization of her vision of home living in the future, the designer Patricia Urquiola pursues an idea: a scaffolding envelops a house, the way an overcoat envelops its wearer. That was the idea on which she based the first draft of her "ideal house cologne" which she presented for the first time, and which can be seen in its final form within the scope of the design project at the forthcoming International Furniture Fair in Cologne, imm cologne 2005, from 17th to 23rd January 2005. The Spanish designer is planning one of the two 16-metre-long, ten-metre-wide and nine-metre-high houses. As her starting point, Patricia Urquiola is concentrating on the core terms of the project: "ideal" and "house".

"An ideal does not exist in reality. It only exists in our imagination", says Urquiola. "As soon as it becomes reality, immediately a new ideal is created." Correspondingly, she understands the design of her house as not-ideal and simply wishes to create an ephemeral "ideal moment". It should offer the visitors options for a subjective interpretation, however no prefabricated solutions. In simple terms: everyone who enters the house will perceive different elements as ideal and allow himself to be inspired by them. The basic principle is the open design of living room, bedroom or dining room which the observer can fill out according to his own wishes.
For Urquiola, the "house" becomes a "housse". The French word for a (furniture) cover is the creative leitmotiv. The house is "clothed" by an artistically deformed industrial scaffolding, similar to that on a building site. This, in its turn, is sheathed in a textile skin made of macro macramé or similar knotted fabrics. Cut-outs at the bottom end form the entrance to the "ideal house". The inner workings are characterized by the hanging elements. Seating elements, the bed, articles for everyday use, accessories: everything appears - fixed on cables - to be floating in space.

A principle which is intended to fulfil a communicative function: as a result of the open design of the various levels, the interaction of the residents is not only encouraged, but is a genuine necessity. On cable lines every imaginable object - or even the people themselves - can be moved from one level to another. "Hey, send the bottle down to me", already reverberates through the house in Urquiola's imagination. A flair like that on the afore-mentioned scaffolding.

  moroso.it